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Westgrowth Capital

Category Brand Identity
Year 2023
Client Westgrowth Capital
Services Logo Design, Color Palette, Vector Graphics
Brand Identity

A mark that commands credibility at any scale.

Logo and color palette for a capital investment brand. Fully vector-based artwork ensuring pixel-perfect scalability from business card to billboard — the standard for financial sector identity.

“A financial brand that looks as solid as its fundamentals.”

Process & Approach

3 Steps
01

Logo Concept

Multiple directions explored — the final mark balances growth, stability and professional authority.

02

Color System

Palette built for trust and confidence — tested across digital, print and environmental applications.

03

Vector Delivery

Full vector source files with usage guide, ensuring the identity scales correctly in any context.

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